‘It is interesting, but we still need to think.’
The value is not obvious yet.
Independents, experts & companies with an established offer
Your customers know why
they do not buy. Do you?
Within 72 hours, we find the exact point where your prospects drop off, with proof, and the first fix to make. Then, if you want, we build the journey that takes them all the way to a decision.
Free · No data access · No commitment · Reply within 72hThe problem is rarely your product
A good offer can still
lose the sale.
“We will get back to you.”
What it meansI still do not see why I should change.
The Decision Diagnostic turns every sentence like this into one precise fix.‘Send us a presentation and we will get back to you.’
The message creates no urgency.‘Your competitor seems to fit our needs better.’
Your difference remains invisible.The Decision Diagnostic · free · 72h
Show me what
I cannot see.
We go through your business like a prospect who does not know you, then compare it with your most visible competitor. You leave with what is blocking, the proof, and what to fix first.
The 6-point review
Visibility, click-through, landing, recognition, contact, response. On your side and your most visible competitor’s, on the same day.
The 3 proven breaks
Three findings maximum, each with its proof: a screenshot, a date, a link. Not a list of twenty “ideas”.
The 3-action plan
In order, with who can do each one: you, your current provider, or us. Your choice.
What we do not recommend
The spending to avoid until the journey is fixed: rebuilding the site, posting more, buying ads.
A 30-minute video debrief. If after 10 minutes you have learned nothing, say so: we stop there, with no sales follow-up.
Every diagnostic is done by hand by Nicolas or Mickael, so we only take a small number each month.
Evidence before opinions.
What your market already says
Your customers already tell you
how to sell to them.
Their questions, reviews, objections and the options they compare say exactly what they need to understand before buying. Someone just has to read them.
The ORAKLIS system
A complete commercial system.
Built around your customers.
No more random content. One customer truth, found by the diagnostic, feeds your positioning, your offer and everything you publish.
- STARTING POINTA sale that does not move
- 01LISTENHidden frictionWhat they say, ask and compare.
- 02ISOLATECustomer evidenceThe precise reason slowing the decision.
- 03CLARIFYObvious messageThe promise, difference and proof.
- 04ACTIVATEUseful contentMessages connected to your offer.
- 05CONVERTSales conversationThe right prospect understands why to act.
- OUTCOMELess hesitation.
More decisions.

Find the real friction
We listen to what your prospects say, ask and compare, then isolate the precise reason slowing their decision.
You finally know why they hesitate.
Make the offer obvious
We turn that evidence into a clear promise, a visible difference and an answer to every objection.
Your offer becomes easy to choose.
Move the decision forward
We roll the message out across your pages, sales material and content, with one goal: a sales conversation.
Every piece leads to a conversation.After the diagnostic
Evidence first.
Then the work.
The diagnostic shows you what is blocking. If you want to go further, we only quote what needs fixing: no standard package, no useless line.
-
Free
Decision Diagnostic
The 6-point review against your competitor, 3 proven breaks and a 3-action plan. Within 72h.
You know where your prospects drop off. -
Quoted
Decision Journey
We rebuild the full path: promise, proof, message order, objection handling and calls to action.
Your offer becomes easy to choose. -
Quoted
Activation
We produce what moves the prospect forward: page, sales pitch, content, case studies and follow-up sequence.
Every piece leads to a conversation.
Your partners
The people who study your customer journey present the findings themselves.
No anonymous team and no hand-off to junior consultants. Nicolas and Mickael conduct the analysis, challenge the evidence and present the priority decisions.
01Nicolas Calandra
Co-founder & CEOLeads the journey analysis, structures the observations and turns identified friction into recommendations the client can use.
02Mickael Plyum
Co-founderStructures the method, confronts market signals and available evidence, then challenges the conclusions before presentation.
Free Decision Diagnostic